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Digital Marketing Manager
Mumbai, Maharashtrafull timeSalary not disclosed
Posted 2 days ago0 applicants
Nykaa is hiring a Digital Marketing Manager to lead paid digital acquisition and performance marketing across Meta, Google, and influencer platforms for India's favourite beauty e-commerce destination.
- 4–6 years performance marketing or digital marketing experience
- Hands-on Meta Business Manager and Google Ads management
- Strong attribution modelling with AppsFlyer or Adjust
- SQL and analytics proficiency
- Beauty or fashion e-commerce experience preferred
- Experience managing ₹5Cr+ monthly digital ad budgets
- Manage ₹8Cr+ monthly Meta and Google performance marketing budget
- Build and optimise beauty product acquisition campaigns
- Design influencer collaboration strategy with Nykaa brand team
- Analyse attribution data and optimise ROAS across channels
- Present weekly performance reports to CMO
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