U
Content Marketing Manager
Mumbai, Maharashtrafull timeSalary not disclosed
Posted Today127 applicants
upGrad is hiring a Content Marketing Manager to own the SEO content strategy and thought leadership content that drives 10M+ monthly organic visitors to upGrad's learning platform across data science, MBA, and technology education categories.
- 4–6 years content marketing with strong SEO expertise
- EdTech, higher education, or professional development domain experience
- Experience managing 50+ articles monthly content calendar
- Strong SEO: keyword research, technical SEO, and link building
- Google Analytics 4 and SEMrush proficiency
- Excellent English writing and editing skills
- Own upGrad SEO content strategy driving 10M+ monthly organic visits
- Manage content team producing 50+ articles monthly on data science, MBA, and tech
- Build thought leadership content with upGrad faculty and alumni
- Track content performance and optimise for course enrolment conversion
- Build backlink and content partnership programmes with universities
- Present monthly organic growth metrics to CMO
Job Overview
Experience5-8
SalarySalary not disclosed
Job Typefull time
Date PostedToday
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